Tracy Matthews
I’m often asked: what does it really take for an emerging jewelry brand | designer | maker to successfully sell jewelry online? It requires 4 things: Strategy Resourcefulness Creativity A Can Do Attitude Here’s why: There’s a lot…
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Following trends with your new collection is a great way to get inspired for Spring 2019. No matter what kind of jewelry you create, you can show these trends in your designs. It’s always fun to see how…
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Today I wanted to feature a case study from a real-life jewelry designer who wanted to know how to market jewelry online. Flourish & Thrive Academy is an online jewelry business education company where we teach independent jewelry…
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Think you can’t keep a secret? The blogger behind A Thousand Facets has hidden her identity for almost 9 years on her blog! It’s so cool because she’s a big time blogger, but no one knows the woman…
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Blockchain isn’t just about BitCoin. In fact, cryptocurrencies were made possible because of Blockchain technology! So what does this have to do with the jewelry and fashion industry? Blockchain helps give a digital papertrail of each step in…
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Want the inside scoop on how fashion editors discover new brands? I’ve got you! Sometimes editors feel impossible to reach because you put them on a pedestal. They’re people just like you and me – and they use…
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As your business grows and you start to outsource production, make sure you’re working with responsible jewelry suppliers. The quality of vendors you partner with goes beyond just materials or aesthetic. It’s vitally important to remember, you’re…
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When you want to scale your jewelry business – you start seeing new problems to solve. It’s true, more money…more problems! Not exactly more, but different problems for sure. The biggest your business, the different…
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Business and life are integrated in so many ways. How we feel about ourselves and what kind of lens we view business through shapes our ability to actually succeed. Working that inner confidence muscle is exactly what our…
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If you’re designing a new collection, you’ve gotta know about the Spring 2019 jewelry trends! The overarching trend is the ’80s are back in full force, m’dear! It’s true, fashion is cyclical. I’m so glad because…
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