Tracy Matthews
Still on the fence about email providers? Afraid to make a decision or maybe even afraid to learn how it works? We have good news! Technology is always changing. Which means email marketing software…
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Did you know that getting your jewelry in the media not only increases exposure and brand awareness, but can also increase your sales too? It’s true! During the Tracy Matthews Designs days, my jewelry was frequently featured in…
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A BRIEF STORY OF WHAT YOU DO AND WHY YOU DO IT I’m drawn to metalworking in simple and family inspired designs. HOW DID YOU GET INTO JEWELRY DESIGN? In April of 2006, I was struggling to find…
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When I had my wholesale business, July was always a stressful month for a few reasons. We had a dip in cash flow because July is typically the slowest month of the year AND we were always scrambling…
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A BRIEF STORY OF WHAT YOU DO AND WHY YOU DO IT I currently make wooden, electroformed copper and hybrid (wood & electroformed copper) rings. For most of my twenties I struggled to realise what I wanted to…
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What would you do if you could easily triple your sales and number raving fans over last year? It’s a fact that the holiday season can account for nearly 50% of annual revenue for most jewelry businesses. What…
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A BRIEF STORY OF WHAT YOU DO AND WHY YOU DO IT People would say I create jewelry pieces, I want to think I can make dreams come true. There is nothing like watching the delight of a…
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Are you frustrated because your cash flow and sales are low during the summer months? Does a slump in sales make you feel down on your luck and unmotivated to move forward in your business? My first year…
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A BRIEF STORY OF WHAT YOU DO AND WHY YOU DO IT I started making memory jewelry after my grandmother’s funeral I received a memory bracelet from her funeral flowers and knew I could do a better job.…
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July is the start of the third quarter and before you know it the holiday season is going to be here. When I had my wholesale and RTW jewelry business, the last 4 months of the year always…
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