Tracy Matthews

Designer Spotlight: Nicky Ruxton

By Tracy Matthews / November 8, 2013

A brief story of what you do and why you do it. I collect all kinds of small used findings and love the process of letting the objects tell me what they want to be. The jewelry is…

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FREE Q&A call with Tracy & Robin

By Tracy Matthews / November 7, 2013

We like to do this from time to time, have a FREE call to answer any and all of your jewelry business questions. In celebration of the early-bird enrollment for Laying the Foundation, we are hosting a call…

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8 Crucial Components to Lay a Strong Foundation for Your Jewelry Business

By Tracy Matthews / November 5, 2013

Jewelry designers ask us all of the time about the most important consideration when building a jewelry business. The short answer is sales, but the long answer comes down to this question: “How does a jewelry designer attract…

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Designer Spotlight: Martha Inez Gonzalez

By Tracy Matthews / November 1, 2013

A brief story of what you do and why you do it: Each of the unique pieces of jewelry I create benefit a wonderful organization. I feel good knowing that when one of my products sell part of…

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How to Deal with Difficult Jewelry Clients

By Tracy Matthews / October 29, 2013

One of the challenging things about running a jewelry business especially when you are keeping your business lean, is that you have to wear many hats. In my business model, client relations aka customer service, has always been…

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Designer Spotlight: Tirzah Michelyah White

By Tracy Matthews / October 25, 2013

What makes your collection unique? Growing up my family would participate in art festivals and jewelry shows around the city. I remember at a young age stringing tiny beads and helping create earrings for upcoming shows. It wasn’t…

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Stop worrying about making your goals and start achieving them! Q&A with Lisa Jacobs

By Tracy Matthews / October 22, 2013

Today, I am really excited to be interviewing Lisa Jacobs, the multi-passionate jewelry designer, creative coach and all things creative. I am really excited to chat with her today for many reasons. Especially, because she talks candidly about…

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Designer Spotlight: Samantha Lockwood

By Tracy Matthews / October 18, 2013

A brief story of what you do and why you do it. I love to see the way a flower can make anyone smile. Helping other women feel beautiful and sexy is ultimately why I do what I…

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Q&A call with Melissa Joy Manning

By Tracy Matthews / October 18, 2013

One of my good friends and fellow rockstar jewelry designer, Melissa Joy Manning has generously agreed to let all of you Pick Her Brain! No Joke! For those of you who are are unfamiliar, Melissa is committed to…

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The Secret to a Successful Jewelry Business + the Benefits of a Mastermind Program

By Tracy Matthews / October 15, 2013

I want to ask you a question. In your opinion, what does success mean to you? Every jewelry designer will most likely will have a different answer. Success might mean: Having a balanced work & family life Reaching…

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