Tracy Matthews

You’re Invited!! FREE Webinar – The FREEDOM Method: Multiply Your Profits

By Tracy Matthews / April 15, 2013

FREE Webinar: The FREEDOM Method Tracy & Robin are going to show you the ins and outs of “The FREEDOM Method.” We will describe how to take steps RIGHT NOW to begin implementing systems within your business that…

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Designer Spotlight: Reshma Sandell

By Tracy Matthews / April 12, 2013

A brief story of what you do and why you do it. I come from an Indo Canadian background and Bollywood is in my blood. I noticed that there was not a big market for affordable ethnic jewelry…

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Win a Full Scholarship for F&TA’s Multiply Your Profits Course!

By Tracy Matthews / April 11, 2013

There is a scholarship contest for our next course, Multiply Your Profits! This is the very first round of our Multiply Your Profits program, but it is still guaranteed to change your life and your jewelry business! You…

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Designer Spotlight: Anthony Lera

By Tracy Matthews / April 5, 2013

A brief story of what you do and why you do it. This is a third generation copper repousee family business that has been handed down to me and I specialize in hand beaten copper items. I have…

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3 foolproof practices I used to create FREEDOM in my jewelry business

By Tracy Matthews / April 2, 2013

Author:: Tracy A few years ago, I took off on Vacation during the busiest selling season for jewelry and went to India for a month. Most of my peers thought I was crazy for even attempting to leave…

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Designer Spotlight: Tim Andrew & Giselle Duval

By Tracy Matthews / March 29, 2013

A brief story of what you do and why you do it. Giselle and Tim mysteriously transform simple steel into magical mini masterpieces by combining traditional metalworking techniques with a contemporary eye, while looking to mankind’s oldest inspirations…

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Why 20% can make all the difference in business.

By Tracy Matthews / March 26, 2013

In sales there is something called the 80/20 rule. It’s when 80% of your sales come from just 20% of your customer base. Every client is important, but you will always have about 20 percent of your client…

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Designer Spotlight: Lori Cohn

By Tracy Matthews / March 22, 2013

A brief story of what you do and why you do it. I create contemporary charm jewelry with meaning, focusing on wrap bracelets made with hand painted silk ribbon, leather, and traditional Japanese kimono cloth cord. The drive…

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Why you MUST think like a CEO (even if you have a solo jewelry biz)

By Tracy Matthews / March 19, 2013

“The entrepreneur is our visionary, the creator in each of us. We’re born with that quality and it defines our lives as we respond to what we see, hear, feel, and experience. It is developed, nurtured, and given…

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Designer Spotlight: Renee Troy

By Tracy Matthews / March 15, 2013

A brief story of what you do and why you do it. As a professional calligrapher for 35+ years, it led me on many creative paths due to my passion for the arts. I love creating, learning new…

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