Tracy Matthews
Guest Author: Caroline Zwick Imagine you had a little genie lamp and one Sunday morning, you happen to rub it on its side and out pops a humongous blue genie with shining gold bracelets around his wrists. You…
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A brief story of what you do and why you do it. Ana shed her corporate life and started her jewelry company, The Pretty Peacock in 2008. The goal was to create jewelry that evokes emotion and crafted…
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Back when I (Tracy) started my first design business, I had no idea what I was doing. I did almost everything the wrong way! I had a failure of a marketing plan, I amassed mounds of debt, and…
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Here at F&TA we are always telling you about all the ways we can help your business. Whether it be massively increasing profits, expanding your company, finding your perfect customer, or perfecting marketing, we are confident we can…
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There is a scholarship contest for Volume 1! This is the second round of our Laying the Foundation program. The pilot program was an instant success and this year it will only get better!It is guaranteed to change…
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A brief story of what you do and why you do it. For several years, I enjoyed jewelry making as a hobby. I left my accounting job to stay home with my three year old and my newborn.…
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My alarm went off at 5:15 AM as it does every morning—except Sunday. It’s super cold (35 degrees fahrenheit!) and still really dark, but I get dressed in my workout clothes and head out to meet my friend…
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A brief story of what you do and why you do it. I am an artisan jewelry designer and have real passion for beads and creating! Besides my online shop I sell to specialty boutiques and at artisan…
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In honor of the holiday season, Tracy & Robin are giving away a powerful tool to help give your jewelry business a jump start in the upcoming year. Everyone knows that goal setting is important, but if your…
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A brief story of what you do and why you do it. I like to make unique, one-of-a-kind statement necklaces and everyday jewelry by upcycling vintage jewelry and everyday items. I love the challenge of taking an old…
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