Tracy Matthews
This is a very special episode, m’dear. For one, I’m going to break down some cutting-edge market research that could be the key to blowing up your online following. And, more importantly, we’re entering birthday season here at…
Read MoreAs an independent jewelry brand, storytelling is going to be one of your most powerful tools. It can help you connect with customers and stand out from the competition. But telling a good story isn’t always easy. In…
Read MoreCourage is not the absence of fear — it is doing what you have to do (like pricing your jewelry right) as a brand owner even if you’re dead scared. And when you overcome your fear by facing…
Read MoreWhen I started my first jewelry company, I would have done anything to have someone tell me what to do, give me the lowdown on industry secrets, and mentor me. I was ambitious and ready to quit my…
Read MoreEtsy recently announced that they’ll be increasing their seller fee from 5% to 6.5%. In response to this change and other issues with the platform, sellers and buyers alike banded together to organize a strike of the platform.…
Read MoreHere’s one thing I learned in almost a decade of helping jewelry designers at Flourish and Thrive: personal success depends on one thing— YOU. Your success largely depends on how consistent you are in showing up and how…
Read MoreDoes it ever feel like the Instagram algorithm is working against you? You’re not the only one. While some people experienced massive growth on the Gram lately, some jewelry business owners and content creators are feeling frustrated because…
Read MoreI’m sure you’d agree with me when I say that business is not just about profit and revenue. Right? There are challenges we all face from time to time. And one of the external struggles business owners face periodically…
Read MoreHave you curated aesthetic photos of your jewelry products online but still aren’t making the sales you expected? Maybe you’re missing out on a very powerful tool; one that is often overlooked but can bring in consistent sales…
Read MoreSome people believe you can’t make money off your creativity. You’ve been working hard to grow your jewelry business and prove them wrong. You see other designerss who can do it. And they makes it look so easy.…
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