Best Practices
Have you DREAMED of having the kind of brand that makes you Insta-famous? Or having web traffic for days? I bet you have. … But how to get there? You know that adage; flaunt it,…
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Who said financial planning has to be a chore? Stressing over a mess of paper is so last year. Well, maybe you can’t get rid of the papers, but, it can totally be fun. I’m serious!…
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Oh the controversial business plan…. Have you written one yet? … Why not? I bet it goes a little something like this… Taking the time to write a business plan…might feel like a time…
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It’s time to start planning for your 2017 business year! I know what you’re thinking… For weeks we’ve been telling you that you’ve got to be focusing on your Holiday sales season. And now we’re…
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Who do you turn to when you have a question about your jewelry biz? When I was first starting out as a designer, I turned to my friend Suzi, who was a sweater designer. She had been…
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Orlando Bloom…Felix the Cat…Lucky Magazine. Kinda Random topics for a jewelry blog…but they were the topics I chose during my first month blogging back in 2008. Like many of you who are new to blogging, I…
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Do one thing every day that scares you EVERY. SINGLE. DAY. That was a big lesson learned from my sister. When she worked for me back in the TMD, Inc. days, she had screensaver that taunted…
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It looks like this: You see a commercial for Product A on television, and you think that it looks interesting, so you make a mental note to try to look for it later. You log onto…
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Have you ever head of the 80/20 rule? Here it is – 80% of your business comes from 20% of your audience. Whoa. And this is why: it’s so much easier (and cheaper) to cultivate…
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Let’s take a field trip! Come with me real quick down the crowded aisles of a jewelry trade show. Let’s watch as the scene unfolds… A potential customer steps into the booth of an accomplished jewelry…
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