Best Practices

Jewelry Photography Tips and Tricks for Designers on a Budget

By Sharon Kwon / September 29, 2015

Excellent photography of your jewelry is vital to your brand’s success. If your photography is subpar and you aren’t getting the sales you want for your business, online or off, the first thing you should turn to are…

Read More

How to Move Beyond the Fear of Not Feeling Ready

By Sharon Kwon / September 15, 2015

Procrastination, perfectionism and lack of confidence can be detrimental… Especially if YOU are trying to get your jewelry designs out into the world. Have you ever felt like your collection wasn’t “complete” or “ready” enough to call stores…

Read More

Summer PR Resources

By Sharon Kwon / August 18, 2015

Last week, we mentioned that we are taking a few weeks off of blogging so that our team can take a little break. We all need a break at times… However, we will be sending you some inspiration and…

Read More

The Importance of Replenishing Yourself for All of Your Hard Work

By Sharon Kwon / August 11, 2015

Do you ever feel burnt out or lack creative ideas? Do you find that you are working into the wee hours of the night yet you don’t seem to be creating much progress or traction? Yep, if you…

Read More

10 Under-Utilized Strategies to Double Your Holiday Sales

By Sharon Kwon / July 28, 2015

Man it’s H-O-T here in NYC so… You might think we are crazy to be talking about Holiday Sales in July! Well, we aren’t… LOL… Did you know that most buyers place their jewelry orders for the Fall…

Read More

Holiday Warning! Important Dates to Hit to Maximize Holiday Sales!

By Sharon Kwon / July 14, 2015

Question: When are you at your busiest in your jewelry business? What time of year are your sales booming? If you are like MOST jewelry designers and makers, I’m willing to bet that for MOST of you, the…

Read More

How to Leverage the Slow Summer Season to KILL it During the Holidays

By Sharon Kwon / July 7, 2015

Do you love slowing down a bit in the summer as much as I do? I love summer because it’s a time to slow down, refresh and travel to destinations that I either love or that I’ve never…

Read More

5 Ways to Hustle During the Dog Days of Summer

By Sharon Kwon / June 30, 2015

I love a good celebration! How about you? Last weekend, I was in California to celebrate my sister’s upcoming wedding and a few family b’day parties. Plus, it really felt like summertime was in full-swing because we spent…

Read More

How to Keep Educating Yourself When You Have ZERO Time

By Sharon Kwon / June 23, 2015

Since my first business failed, I’ve been super dedicated to continually educating myself. I realized being stuck in old ways of thinking was a HUGE problem that contributed to my downward spiral. That’s why, at the end of…

Read More

The Piece of Technology That Could Get You More Sales From Buyers

By Sharon Kwon / June 2, 2015

Have you ever been so overwhelmed by your email inbox that you missed a VERY important email? Yeah me too! A few months back, I was chatting with a buyer from a sought after jewelry store. She revealed…

Read More