Community

#44 Developing Blogger Partnerships to Make More Sales With Cassie Boorn

By Tracy Matthews / June 7, 2016

Imagine with me for a minute that you have a chunk of free time to sit down and browse the internet.   You’re not working, or networking, or even training.   You’re just sitting at your computer with…

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#22: How to Differentiate Your Jewelry Business from the Crowd with Amanda Berlin

By Tracy Matthews / January 12, 2016

In today’s episode, I had the pleasure of sitting down with Amanda Berlin, a PR & communications guru who left a decade of corporate experience behind to work with small business owners like you and me.   She…

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#17: How to Creatively Use Hashtags To Engage Buyers on Instagram with Melissa Camilleri

By Tracy Matthews / December 14, 2015

Are you struggling to attract your DREAM clients on social media? Maybe you even have enough followers, but you just aren’t getting the engagement you’d like. I know SO many designers who struggle with this exact same problem,…

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#13: Cultivating a Customer Appreciation Strategy to Build Repeat Business

By Tracy Matthews / December 1, 2015

Don’t you just LOVE getting handwritten thank-you notes and cards? Especially this time of year, it’s such a delight to open an envelope and find a little personal touch inside. In today’s episode, Robin & I got to…

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#10: Key Insights From Our Panel of Experts at the FTA Live Event 2015

By Tracy Matthews / November 19, 2015

In September of 2015, we had our very first live Flourish & Thrive Academy event. It was the first time I was speaking live and, you can imagine, I was anxious and relieved by the time the big…

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Quick Ways to Get “Results” for Your Jewelry Business

By Tracy Matthews / July 1, 2014

Over the years, I’ve been really “results” focused in my jewelry business. For me, setting goals and achieving those goals is so gratifying. In fact, most recently, I had a strong desire to have a waiting list for…

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How to Get a Retail Buyer’s Attention (and Get Them To Email You Back)

By Tracy Matthews / June 17, 2014

Are you tired of sending emails to buyers and only getting crickets in response? We know! It can feel frustrating and defeating. Over the past several years, the retail landscape has changed and it has become increasingly more…

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Win a Full Scholarship for F&TA’s Multiply Your Profits Course!

By Tracy Matthews / April 18, 2014

This course is guaranteed to change your life and your jewelry business! You can go here to hear more about the course content and FREE trainings: Multiply Your Profits This course is perfect for jewelry designers who are…

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Silversmithing Techniques For Those Who Want to Master Their Skill

By Tracy Matthews / February 11, 2014

By Cheryl Adamson of Mastered.Co Are you feeling a little under-confident or uninspired by your jewellery making skills? At Mastered, we bring our students the best in creative education, which means learning the techniques that take your jewellery…

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The Secret to a Successful Jewelry Business + the Benefits of a Mastermind Program

By Tracy Matthews / October 15, 2013

I want to ask you a question. In your opinion, what does success mean to you? Every jewelry designer will most likely will have a different answer. Success might mean: Having a balanced work & family life Reaching…

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