(Digital) Marketing and E-Commerce
Do you ever feel stressed about money in your business? 💳 No matter how hard you try to make sales and keep the cash flow coming in, you can’t seem to keep the money in your account or…
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What’s your word of the year? My word of the year for 2019 is ELEVATE! Last year, my word of the year was SIMPLIFY here’s why… Have you ever felt that making money is hard because there are…
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Content is King (yes, even for a jewelry brand). And when your content is marketed the right way, you can easily connect with those perfect customers…you know the ones who keep coming back for more? The ones who…
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A recent NY Times Article announced that Conde Nast is selling off 3 of its publications due to a shrinking pool of advertisers and changes in the way content is consumed… …which in recent times isn’t so much…
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I’m often asked: what does it really take for an emerging jewelry brand | designer | maker to successfully sell jewelry online? It requires 4 things: Strategy Resourcefulness Creativity A Can Do Attitude Here’s why: There’s a lot…
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Want the inside scoop on how fashion editors discover new brands? I’ve got you! Sometimes editors feel impossible to reach because you put them on a pedestal. They’re people just like you and me – and they use…
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Using influencer marketing for jewelry brands to grow brand awareness can be really effective.  Maybe you’re not sure how to partner with influencers, or which ones?  You’re not alone! Influencer marketing is a new thing for…
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Instagram recently added a new feature called IGTV and I’m excited about it!  The biggest reason is because it allows you to have your very own TV show – right on your Instagram account!  It’s like…
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You don’t need to be a web developer to make simple changes to your website.  If you’re intimidated by the technical stuff, it’s can be pretty affordable to make changes to a Shopify template and make it…
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Feeling left out from our live event from 2017? Â Maybe you were there, but want a little refresher! Â This episode is giving you a behind the scenes look at the awesome marketing panel we had last…
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