(Digital) Marketing and E-Commerce
Selling jewelry on your website is all about experimenting! What worked last year might not cut it anymore. Instead of getting overwhelmed, just get started listening to this episode because I have a bunch of ideas to help…
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Your website is just one piece of the digital marketing puzzle. If you want to really see results from your website, you gotta focus on other areas of the online world. No matter how wonderfully optimized your website…
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Getting consistent jewelry sales starts with people getting to know you as a brand and designer. One way to do this is by sharing a brand video that tells your story in a compelling way. Thanks to the…
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Instagram stories are more than circles on top of your feed! You might be confused on how to use Instastories for your jewelry brand, but it’s actually quite simple and powerful when done right! Getting people engaged with…
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Email marketing is all about experimenting and adjusting to improve conversions. It’s not just a one and done trick! That’s why so many jewelry designers and makers get frustrated when they try to improve conversions in their email…
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Having a healthy, growing email list is the number one way to grow your online jewelry business. Maybe you heard me talk about this before, but seriously it’s true. The main challenge, though, is getting people to actually…
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I’m rarely shocked…but what happens in today’s episode really surprised me. I sat down for the third time with Marie Forleo. (Lucky me!) And what she said had my mouth gaping open… And I think you might be…
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Happy New Year! I hope you all had a wonderful holiday! I am so thrilled about today’s episode! 11 key elements of a remarkable brand story, I know 11 sounds like a lot but trust me it’s totally…
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Your e-commerce sales can always be better, am I right? No matter what price point you’re in, it’s totally possible to sell your jewelry online! Today, we’re going deep into my favorite website platform, Shopify! …
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Let’s get personal. It’s super easy to make cuts in your personal spending and that can totally help your business. Everyone loves coffee but instead of going to Starbucks everyday try making your own drinks at…
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