Marketing is the gasoline that fuels the sales engine in your jewelry business. It’s one of the most important revenue generating activities a business owner can spend time on. A lot of creative types #dislike marketing so instead…

One of the best moves I ever made as a jewelry designer was scaling down my jewelry business to focus only on fine, custom jewelry for private clients. The reason WHY I love it so much is because…

When I was starting out as a private jeweler, I would get so frustrated because I had people calling me with a Walmart budget who had “Harry Winston” taste. About 12.5 years ago, I really needed the moolah…

Do you design custom fine jewelry?  Are you a private jewelry designer who works only with private commissioned clients?  Are you thinking about adding a custom jewelry option to your fine jewelry website? If you’re designing fine jewelry…

Are you completely overwhelmed or baffled by how to use social media like Instagram, Facebook, and Tik Tok for your jewelry business?  If that’s a HECK Yes, well you’re going to love this episode.  While social media can…

I am still coming down from the HIGH of the Jewelry Brand Makeover Bootcamp! What about YOU? On the show today, I did a quick and dirty recap of some of my favorite parts of the bootcamp today…

We just wrapped up the Jewelry Brand Makeover Bootcamp and it was AMAZING! We welcomed 172 (and counting) jewelry business owners into our Laying the Foundation Program. During the bootcamp, I got this question several times… How much…

Everyone looks at the cost of a book, coach, or program. Nobody considers the cost of being in the same place 1 year from now. If you’ve been following me for a while, you may have heard my…

It takes a lot of courage to walk away from an abusive relationship. So, when your jewelry business is part of the reason that you’re able to get out, heal and move forward… Well, that’s a true WHY…

Imagine it’s 6 months from now and you have a website that’s making sales from people you didn’t know, collections that are sold out, and an increase in overall sales by 30%. If you’re a maker who’s starting…