Podcast
I think we can all agree that growing a jewelry business isn’t easy. It’s part strategy, part talent, and part mindset. The last “part,” mindset, may be the thing holding you back from reaching your goals as a…
Read More
Unboxing experiences are a big deal in the eCommerce world. Small business owners who want to sell their products for premium prices need to think of creative packaging design ideas. Imagine I asked you to pick between two…
Read More
Every entrepreneur who successfully sells jewelry online knows how to take quality product photos for their website. Websites are a tool for visual communication, so the way you display your products is fundamental to increasing your online sales.…
Read More
Knowing how to pitch your jewelry to media publications is key to establishing brand credibility. I got the inside scoop from the CEO and Editor in Chief of Bella Magazine. Vanessa Coppes began her professional journey as a…
Read More
So, you want a free marketing calendar template that will let you plan your social media, email marketing, and web content all in one place, but none of them are made with jewelry designers in mind… I’ve got…
Read More
Jewelry brands that lean into their holiday sales prep during the summer get far better results than those that wait until October or November to scrape together a plan. I want to help you be fully prepared for…
Read More
When my marketing manager told me I need to post more Reels on Instagram I felt… annoyed. I felt stupid dancing on camera, and I thought that’s what you have to do (hint: it isn’t), so I kind…
Read More
Selling your jewelry online is how independent designers thrive in today’s market. I met Megan Auman many years ago at a jewelry event. We immediately hit it off because we have so much in common. Megan is an…
Read More
If you’ve had someone blatantly copy your work before, you know how frustrating it can be. There are a million questions running through your head, but the biggest one is “What do I do?” This problem is all…
Read More
The other day, I logged onto Pinterest for the first time in a while. We’re going through some marketing team changes over here at Flourish & Thrive Academy, and I wanted to check up on our Pinterest presence.…
Read More