Podcast

#186 How to Become an A-Player in Business (and Get What You Want)

By Tracy Matthews / January 29, 2019

Who are some of your favorite icons in the world? Maybe it’s Beyonce, or Marie Forleo, or Oprah, or a world leader. They’re people that we look up to and admire, and may even want to be like…

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#185 How to Use Storytelling to Sell More Jewelry

By Tracy Matthews / January 22, 2019

Think about all of the important lessons you’ve been taught in your life. Whether it was from a parent, or a college class, or an elderly person you met in line at the grocery store. Why are those…

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#184 The Truth About Why Most Jewelry Businesses are Broke (and What to Do About It)

By Tracy Matthews / January 16, 2019

Do you ever feel stressed about money in your business? 💳 No matter how hard you try to make sales and keep the cash flow coming in, you can’t seem to keep the money in your account or…

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#183 How to Simplify Your Business to Make More Money This Year

By Tracy Matthews / January 8, 2019

What’s your word of the year? My word of the year for 2019 is ELEVATE! Last year, my word of the year was SIMPLIFY here’s why… Have you ever felt that making money is hard because there are…

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#182 How to Face Fear to Grow Your Business FAST This Year with Rhonda Britten

By Tracy Matthews / January 1, 2019

Happy New Year #ThriveTribe… Last week, I wrote about 5 words to live by (and tools to set the precedent for your New Year) because, well, it’s the New Year! Time for some massive change! Which leads me…

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#181 Make 2019 the Best Year Ever With These 5 Words to Live By

By Tracy Matthews / December 25, 2018

Every year around this time, I reflect back on how I did… This year was no different… Always – ALWAYS – my reflection starts with my WINS! Girl, you crushed it! Then I have to check myself re:…

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#180 How to Align Your Content with Your 2019 Sales Plan

By Tracy Matthews / December 18, 2018

Content is King (yes, even for a jewelry brand). And when your content is marketed the right way, you can easily connect with those perfect customers…you know the ones who keep coming back for more? The ones who…

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#179 How to Create Branded Collaborations and PR Experiences with Janine Just

By Tracy Matthews / December 11, 2018

A recent NY Times Article announced that Conde Nast is selling off 3 of its publications due to a shrinking pool of advertisers and changes in the way content is consumed… …which in recent times isn’t so much…

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#178 The Epic Online Promotion Strategy that Brought in $8200 in 4 Days

By Tracy Matthews / December 4, 2018

I’m often asked: what does it really take for an emerging jewelry brand | designer | maker to successfully sell jewelry online? It requires 4 things: Strategy Resourcefulness Creativity A Can Do Attitude Here’s why: There’s a lot…

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#177 Spring Trends 2019: Fashion Month Recap with Delia Folk

By Tracy Matthews / November 27, 2018

Following trends with your new collection is a great way to get inspired for Spring 2019. No matter what kind of jewelry you create, you can show these trends in your designs. It’s always fun to see how…

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