Podcast
Making room for authentic connection is the goal of Instagram’s platform. But the spammers are everywhere… “Nice pic!” “Luv ur feed!” “Great lighting in this one!” Ugh. You can just tell they are…
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Think you can’t sell your OOAK designs to retail stores ? That making one off pieces is only good for in person events or online sales? Think again! In this ever changing economy, store owners…
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“Fake it ‘til you Make it” I used to say that to my yoga students all of the time when I would teach them arm balances. Guess what, it works! They would believe they could levitate…
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Selling MORE jewelry doesn’t always mean making more profits. In fact, when I had a wholesale jewelry business years ago…I was selling about 1000 units a month, generating great revenue, but working my butt off (without the profits…
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The best part about owning a jewelry business? You get the choose which 18 hours you work each day! But seriously, did you think having your own business would eat up all your time? Truth…
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Designers always ask me, “Tracy, how did you create a jewelry brand that consistently generates multiple 6 figures and only spending 10% of your working time in it?” Well, it wasn’t because of the 30 page…
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There are so many fun and unique Holidays to plan promotions around! It’s not just during December. People go nuts over National Siblings Day or National Dog Day! No matter the Holiday or event, there’s…
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Pulling off a profitable promotion? It’s definitely within your power! Some designers get discouraged when they run a promo and don’t see tons of sales. You might be feeling like promotions can’t work for you.…
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Owning a jewelry business is FUN! Being a jewelry designer, myself, I know as well as you… There isn’t anything better than getting an email from a client gushing over the new piece they just bought!…
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Do you have email list envy? It’s really true what they say, “The money is in the list”….well really the relationship with your list… Whether you’re starting from zero or have a loyal base of customers,…
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