Podcast
Before we get started today, find your pulse. Really, do it…feel it beat for a few seconds. What your pulse is for your body, sales are for your jewelry biz. Sales are the lifeblood of…
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My grandfather used to always tell me “the earlybird gets the worm.” I never totally understood what they meant (even though he woke at 3 am most of his life)… …until my first holiday season with…
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It looks like this: You see a commercial for Product A on television, and you think that it looks interesting, so you make a mental note to try to look for it later. You log onto…
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It’s our 4th Birthday today! And we are ready to celebrate! Before we kick off the celebration, I have a party game for you. (It’s not pin the tail on the donkey game- I promise). …
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Have you ever head of the 80/20 rule? Here it is – 80% of your business comes from 20% of your audience. Whoa. And this is why: it’s so much easier (and cheaper) to cultivate…
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Have you ever bumped into a stranger at a trade show, or on the street, or in a restaurant and heard them call out – “Oh my goodness, you’re [insert your brand name].” It’s the strangest…
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Let’s take a field trip! Come with me real quick down the crowded aisles of a jewelry trade show. Let’s watch as the scene unfolds… A potential customer steps into the booth of an accomplished jewelry…
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Imagine with me for a minute that you have a chunk of free time to sit down and browse the internet. You’re not working, or networking, or even training. You’re just sitting at your computer with…
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You only get one first impression! And…according to Forbes Magazine it takes at most 30 seconds for a total stranger to form their first impression of you. You might be thinking, what does this have to…
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Do you remember when you were a kid and you dove (or fell) into the deep end of the swimming pool for the very first time? Overwhelming + a little scary, right? That’s the same feeling a lot…
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