Sales & Marketing
Jewelry designers ask us all of the time about the most important consideration when building a jewelry business. The short answer is sales, but the long answer comes down to this question: “How does a jewelry designer attract…
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Over the past several months, Robin & I have been teaching one of our signature courses, Ramp Up Your Holiday Sales, over here at Flourish & Thrive Academy. During the training we focus on different ways to promote…
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Tracy and I love our community of jewelry designers! Last week we were on a call with the jewelry designers who are taking our Ramp Up Your Holiday Sales course and the subject of sales reps came up.…
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In NYC, the city is abuzz:: New York Fashion Week just ended, Instagram feeds are going off with the newest collections and stores are having their own version of sip & see parties. It’s all the prep to…
Read MoreFlourish & Thrive Academy + UncommonGoods = All sorts of Goodness for jewelry designers! Have you always wanted to get your jewelry into the hands of a buyer for a well-known catalog but weren’t sure how to go…
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Having a fantastic, eye-catching jewelry booth will capture the interest of show attendees, but having a successful show with lots of sales takes a lot more than just having a beautiful booth. It takes a plan of action…
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Woo hoo! You did it! You’ve committed to doing a jewelry trade show, a craft fair, a trunk show, or even a show at a friend’s home. Whichever it is, you’re investing money and time – and your…
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Oh summertime how I love you! The days are longer and more people are out and about. And moods even seem to be lighter and happier. There are more parties and much more traveling so you most likely…
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When I was first starting out as a jewelry designer, I was a little shy. Curiously, I have always felt comfortable selling. In fact, when I first started my jewelry business, I was one of the top sales…
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Have you ever wanted to try video to promote your jewelry business but weren’t really sure how? Where you bashful to get in front of the camera? Or did you chose not to use video because you thought…
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