Sales & Marketing

How One Jewelry Designer Sells Out of Her Collections In Less Than An Hour

By Tracy Matthews / July 22, 2020

I’d like to introduce you to one of our superstar jewelry designers, Alex Camacho of Acid Queen Jewelry in Idlewild, CA. Alex specializes in making one-of-a-kind jewelry collections that go live every month, and her business has skyrocketed…

Read More

This Successful Designer Revamped Her Systems, Said Goodbye To Overwhelm, and Hello To An Extra $18K/Month

By Tracy Matthews / July 22, 2020

Meet Jennifer Dawes of Jennifer Dawes Designs. Jennifer creates sustainable, ethically-sourced fine jewelry in rural Sonoma County, California. Jennifer has been designing jewelry for 20 years and her business has been very successful. But when she came to…

Read More

#261 Visionary Habits that Create Quick Momentum

By Tracy Matthews / July 21, 2020

Do you have a clear vision of what you want out of your business? We creatives tend to dream big – and contrary to popular belief, that’s actually a gift in business, if you know how to use…

Read More

#260 3 Key Metrics to Supercharge Your Online and E-Commerce Sales

By Tracy Matthews / July 14, 2020

What would it take to make at least one sale on your website every single day? Nearly every designer I know wants to increase their online sales. Especially now! But I’m tired of seeing designers busting their butts…

Read More

#259 How to Crash Your Business to Reach Your Goals with Jason Ayers

By Tracy Matthews / July 7, 2020

Crashing your business is probably the last thing you want to think about right now, yeah? But what if I told you that understanding how to tank your business could actually be your ticket to reaching your goals?…

Read More

#254 How to Use Tik Tok For Your Jewelry or Creative Product Business with Elise Darma

By Tracy Matthews / May 26, 2020

How do you achieve freedom and financial independence? By taking risks. Elise Darma rebelled against her traditional upbringing and chose the freedom to travel instead of being tied down to a job.  She made her dream come true…

Read More

#253 Mind-Blowing Success Stories to Inspire You with Robin Kramer

By Tracy Matthews / May 19, 2020

What’s the most important tool to set yourself up for success? A good support network. Here at the Flourish and Thrive Academy, we aim to create antifragile businesses that can survive anything. Robin Kramer is my dear friend…

Read More

#252 The Fine Jewelry Virtual Trunk Show That Brought in 39K in 2 Hours with Shehana Kimiangatau

By Tracy Matthews / May 12, 2020

Many designers feel weird about selling right now, but now is the time for online businesses to grow in a major way. People are cooped up at home and are shopping online more than ever.  With so many…

Read More

#251 How to Host Your Own Virtual Art Fair with Ana Maria Andricain

By Tracy Matthews / May 5, 2020

People are doing amazing things with their businesses right now!  Many designers have actually increased their sales during this uncertain time by pivoting their business models and utilizing creative strategies to sell online. Adaptation, creativity, and collaboration have…

Read More

#250 How to Navigate Closures in Your Brick and Mortar Retail Store

By Tracy Matthews / April 28, 2020

In times of financial uncertainty and online-only shopping, jewelry can still thrive. Merging creative marketing solutions with the adaptation of online retail, independent jewelry designers who once relied on in-store sales are able to both stay afloat financially…

Read More