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#138 How to Test Your Opt-In Idea to Build Your Email List

By Tracy Matthews / February 27, 2018

…it! Don’t worry, I’ve got you covered! Today, I’m giving you a 360 view of email opt in strategies, so listen now to experiment with these ideas to test out…

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5 Tips to Supercharge Your Online Jewelry Sales

By Tracy Matthews / June 10, 2022

…aren’t working for your business.  The common problems for of jewelry designers, makers, and other product-based businesses regarding online sales are:  Their audience is not big enough, and they don’t…

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image of an email envelope symbol with text about marketing

6 Steps to Launch an Email Marketing Strategy for your Jewelry Business

By Tracy Matthews / December 18, 2020

…that everyone’s been raving about. So what’s missing? One word: strategy.  Like all marketing tactics for your jewelry or creative product business, email marketing requires research, strategy, and consistency to…

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#255 From Burnout to Business Bliss with Jennifer Dawes

By Tracy Matthews / June 2, 2020

professionals who know what they’re doing is invaluable. It’s wonderful. Tracy: That was amazing. Is there anything else you’d like to add? Jennifer: Thank you. Tracy: You’re welcome. Jennifer: Really…

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#222 The 3 Pillars Product Content Strategy with Jacqueline and Minna of the Product Boss

By Tracy Matthews / October 22, 2019

…been working with brands just like yours to launch innovative products and gain visibility online. Meet Minna Khounlo-Sithep, owner of Lil’ Labels, LLC, and Jacqueline Snyder, owner of Designer Consulting…

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#256 Core Values and How to Position Your Brand to Align with Them

By Tracy Matthews / June 16, 2020

…you can just find it by going to https://www.facebook.com/FlourishThriveAcademy/.  Alright, that’s it for me today. I just want to thank you for listening and for allowing me into your earbuds…

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The Undeniable Impact of Gift Guide Placement for Stellar Holiday Sales

By Tracy Matthews / June 16, 2015

…“shortcut” she created for quick sales Click to tweet: The Undeniable Impact of Gift Guide Placement via @flourish_thrive & @andreeaayers https://bit.ly/1BiIdKf Once you’ve had a chance to watch the interview,…

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#259 How to Crash Your Business to Reach Your Goals with Jason Ayers

By Tracy Matthews / July 7, 2020

…a good or a bad job, Jason: well, I wouldn’t say I, it’s funny, like, I’m not a fan actually of good and bad. I’m a, I’m a fan of,…

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jewelry designer working on video marketing

10 Ways to Use Video Marketing in Your Jewelry Business

By Tracy Matthews / February 26, 2021

…of confidence, be sure you’re speaking with it, too. Talk a little slower than you normally do, speak loudly, and avoid filler words like “uhh” or “umm.” Pause at natural…

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image of jewelry designers working on a marketing plan

10 Steps to Starting a Jewelry Business Marketing Plan

By Tracy Matthews / December 18, 2020

…your email list.  You’ll want to decide which platforms get priority in your business. A brief list to consider includes: your website, blog, social media, email list, and PR outreach….

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