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Scale your business!

#327 What It Really Takes to Grow From $100K to $500K

By Tracy Matthews / November 30, 2021

…business, from hobbyists who are just starting to sell online to industry vets with 7-figure companies. All my years working with entrepreneurs have taught me that a lot of jewelry…

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EP338 The Structure That Helps You Reach Your Goals with Joel Ingwaldson

By Tracy Matthews / January 24, 2022

…didn’t know how to leverage the online tools to reach her dream client. Joel was humbled. She had decades of experience under her belt and she knew she wanted to…

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EP346: Stop the Scroll with Better Headlines and Hooks with Reese Spykerman

By Tracy Matthews / March 31, 2022

…killer combo potent combination of great copywriting and optimized web design to create websites that persuade people visually. I’ve spoke with her before in Episode #275 about improving website conversions….

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EP349: ETSY! Boycott the Platform or Use it as a Tool for Growth?

By Tracy Matthews / April 22, 2022

…that matches the time, material, and labor you spent on making those jewelry.  Etsy encourages tight pricing competition because customers can just pop in and compare your products to a…

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EP363: How Getting Your Marketing Calendar in Order has a Direct Correlation to Sales

By Tracy Matthews / July 25, 2022

…your company, don’t you want to feel confident, relaxed, and in control of your business? If the answer is HECK YES, then let’s dive into why you need to get…

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EP370: The Automated Email Series That Boosts Sales for the Holidays

By Tracy Matthews / October 10, 2022

…of the #1 missed opportunities for small business owners. If you don’t have an abandoned cart sequence, you’re basically leaving money on the table. Here’s what I mean… Download the…

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EP371: The Top 3 Things You Need on Your Website for Better Sales Conversion

By Tracy Matthews / October 18, 2022

…of your website as your brand’s first impression. If you’re getting traffic but still struggling to make online sales, it might be time to take a look at your site….

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EP 372: 3 Steps to Grow Your Business to 7-Figures

By Tracy Matthews / October 25, 2022

…selling online, that means web traffic. If you’re selling in-person, that means literal foot traffic. If you’re selling wholesale, that means reaching new clients. You need to understand your conversion…

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EP 375: The New Age of Brick and Mortar Retail with Jennifer Gandia

By Tracy Matthews / November 17, 2022

…and open her own store.  Here’s how she did it… Download the show notes here Leaning on Community Support One tough thing about opening an independent store is that you…

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Ep 379 How She Sold 100k of Her Jewelry In 55 days With Confidence and Gumption

EP 379: How She Sold 100K of Her Jewelry in 55 Days With Confidence and Gumption

By Tracy Matthews / December 15, 2022

It’s common for people to play small when it comes to going after their larger-than-life dreams!.  What if I told you that mindset is the only reason big goals are…

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