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#229 How to Know When It’s Time to Do the Work to Ask for Help

By Tracy Matthews / December 10, 2019

…right space and putting in the work. The best cure for a scarcity mindset is to reach out to a supportive community of like-minded artists who can help you shift…

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#230 Chicago Responsible Jewelry Conference Recap with Jess Gebauer

By Tracy Matthews / December 17, 2019

Have you ever thought about the impact your brand has on the environment and in communities around the globe? There’s a shift happening in the jewelry industry right now. People…

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#232 Your Money Story & How It’s Fueling or Stifling Your Success

By Tracy Matthews / December 31, 2019

…you recognize your money story, identify where it comes from, and start working to transform it. Let’s jump right in! Click here to download the show notes Step 1: Tell…

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#234 Top Business Questions From The Metalsmith Society Answered

By Tracy Matthews / January 14, 2020

The jewelry industry can be notoriously secretive. In a true demonstration of #CommunityOverCompetition, Metalsmith Society is trying to change that. Just as we’ve created a supportive space for jewelers to…

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#237 Why I Care So Much About Your Jewelry Business

By Tracy Matthews / February 4, 2020

Every time I get an influx of new students, this question comes up in one way or another: “Tracy, why do you care whether my jewelry business fails or succeeds?…

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#240 How to Polarize to Magnetize Through Your Branding with Re Perez

By Tracy Matthews / February 25, 2020

…on the podcast to talk about how jewelry designers and makers can create a magnetizing brand around their work. And boy did he deliver! Click here to download the show…

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#249 Overcoming Anxiety and Taking Calculated Risks with Sarah McAleer

By Tracy Matthews / April 21, 2020

…act. Don’t Discount Your Responsibilities As Sarah was working to actively shift into a growth-based mindset, she found comfort in her regular routines. Just running the numbers in her biz,…

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#270 3 Ways to Test Your Black Friday Offer Before Cyber Weekend

By Tracy Matthews / September 22, 2020

The weekend of Black Friday and Cyber Monday is probably the most important weekend of the year for small e-commerce business owners. We’re nearing the end of September right now,…

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#274 Here’s What to Focus On to End the Year Strong

By Tracy Matthews / November 3, 2020

Header text Click here to download the show notes…

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#278 How to Use Text Message Marketing to Make More Sales

By Tracy Matthews / December 1, 2020

…marketing as high as 98%, compared to an average of 20% for email marketing. The problem is that most start-up brands with small marketing budgets don’t understand how to implement…

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